The Sommery is an upcoming apartment community located in Round Rock, Texas. They came to GTMA looking for a logo design and supporting brand elements like color and type. Our inspiration for the brand was European elegance mixed with modern energy and wellness. The resulting logo is a minimal type-centric wordmark using feminine lines. The color palette uses bright energetic color mixed with muted elegant tones. The type system balances clean sans serif and elegant serif. We also created a custom star pattern inspired by European tiling.
January 9, 2022